An interactive digital experience for a leading supplement brand.
The Ask:
Develop an extension of the Neuriva Brain Healthy Hub on Walmart.com to encourage engagement, educate the shopper on Neuriva and its assortment and increase category penetration.
The approach:
Identify key consumers, their interests and behavioral patterns to elevate the online shopper experience. By solving for navigation and differentiation, we sought to position Neuriva as the superior science- backed brand championing brain health for all.
